It may not seem like much but a single paged website can turn prospective customers into paying ones. You don't need a lot of pages and big splashy tabs to communicate what your business is all about - you just need the right amount of information to maximise effectiveness. Your content is the soul [...]
Adwords - whatever stage you’re at, hiring a digital marketing agency or manager to manage and maintain your adwords can boost your overall conversion and help you achieve your goals in ways you may not think as possible with your current spending and campaign settings. There are 3 possible scenarios that you may have [...]
The most common advice when it comes to Search Engine Optimisation (SEO) is your content and code quality. While they are important for good ranking, it is not the only thing that you can do to come up first in search results. Here are a few other things that you can do to help [...]
Search Engine Optimisation (SEO) is the process of improving your organic search rankings. It’s a big topic in the world of digital marketing and can benefit a business that wants to be on top of Google search results. When people use Google, they tend to be looking for answers. Google serves pages based on [...]
You need a website - so why not Wix? Or Squarespace? What about Weebly? Or one of the many Do-It-Yourself website builders out there? Besides, a professional solution can cost anywhere between a few hundred to a few thousand dollars, depending on what you need. Here are some pros and cons you should consider [...]
Google AdWords is one of the best marketing platforms for any business. It gives you access to a large pool of potential customers and puts even the smallest businesses on a level playing field with those who may have 4-5 figure monthly advertising budgets. Here are 5 reasons why your business needs Google AdWords [...]
Does your small business have a website? If not, you should really get one. Here are 7 reasons why your small business needs a website. 1. A website helps you connect with new customers People are using the web to solve their problems. There are a large number of people using Google daily to [...]
